Sorry for not posting last Friday, I was very busy doing nothing :-) Or at least nothing work related. I took Carina on a trip to NYC. Which made me thinking about one of the “tools” we often overlook: ‘Free Time’. I truly enjoy working with all of you plotting strategies, building great businesses - I really love it. But as we spend our time making your company the best in your market, we sometimes get caught up in the day-to-day drama of building the business, restricting not just our time in general but also forget about our ‘Free Time’.
Free as in Freedom
For me the feature of ‘Free Time’ is first of all the freedom to think, to have my mind wander new ways, explore things. And believe me, there is no better place to do that than the home of ifridge, the greatest city of all: NYC. We all know the city for its energy, its raw power and we at ifridge especially love the entrepreneurial spirit. But what most people don’t know, is that NYC is the perfect place to relax and enjoy ‘Free Time’.
For Body …
Freedom to think starts with getting my head clear and make room for new ideas. And while I don’t know how your brain works, I have one of those food-based energy models.
Now, finding great food in NYC is not an issue at all, the tricky part to make a decision. So we kicked off the trip with an amazing ‘Modern Japanese’ Dinner at Megu in Tribeca. We had to combine that with next day’s lunch at Shake Shack, to keep our average meal price in balance :-) The important part is to prepare your body for the ‘Free Time’.
… and Soul
There is no better place on a rainy day than one of the many great NYC museums. This time it was the MET. You would not believe how peaceful this - usually crowded - museum can be when you’re the first in the morning to get in. Personally I don’t care much for the fancy interpretations of the feeling the artist might have had while distributing random strokes of color. Yet I recommend the audio tour as you can at least learn a lot about the context in which art was created.
I am more a practical person. The picture above illustrates an interesting technique where the artist takes a subject and turns it into a number of small little squares and paints them one by one without caring for the bigger picture. By focusing on one square at the time, the painting looks a little odd, but the important part is, that you can clearly see the bigger picture. Not sure how to translate that into business but at least got me thinking and isn’t that the goal of ‘Free Time’ anyway … plus, my first own painting is now in the making.
The only issue with ‘Free Time’ is to find it. I am the first to admit that I am not applying it nearly enough. It’s hard to squeeze ‘Free Time’ into your schedule and let’s face it, it is not very user friendly. You need to manually sync with all the people around you, so many moving parts and just when you think you nailed it, somebody gives you a call … but the bottom line is: It is absolutely worth the effort.
See blow more picture of the tour.
Business Factor: 5
Geek Factor: 1
Bragging Factor: 5
I love new toys, tools and features. Maybe its a new phone, a new platform or just a feature on an existing tool? Feature Friday is my way of sharing from personal experience! I’m happy to give you more details, and of course even more excited to learn about your discoveries.
*I’m not getting paid by any of the vendors that appear in Feature Friday, but I am very happy to receive free samples to test. My review will about my experience not about the value of the samples, though.
For us, it's all about building great companies. We are motivated by groundbreaking ideas and passionate people who have the courage to turn their vision into reality.
Who We Are
As a global team of entrepreneurs, we draw from our extensive experience in turning brilliant ideas into revenue in a wide range of disciplines. We have been in your position of building or running a business many times, which has led to a deep rooted passion for blending the strategic and operational aspects of building a company. We view ourselves as team members to the entrepreneurs we serve.
Who You Are
Your courage to start a company earns our respect, and we enjoy getting to know you. We always work directly with you, and to us, the structure of your business is less important than your vision and the people on your team. Ideally, you have had some initial success and want your organization to take the next step. We typically work with companies smaller than 100 people and where the founder is still involved.
What We Do
Building and growing a business is one of the most exciting times in your life. We have done it, and we know that each step in the growth process comes with great new opportunities as well as a few challenges. Our engagement with you could range from being your mentor all the way to serving as your right hand person covering a full set of services from go-to-market, to innovation, to operations, all with strategy at the core.
How Does It Work
We believe great ideas should be supported. If your vision is strong but the time isn’t right, we’ll buy you coffee and discuss your dream. Once the time is right, we’re sure you’ll remember that coffee. Depending on the relationship, we can be flexible on compensation, which can range from all cash to all equity, or somewhere in between. In the end, we’re entrepreneurs too, and want to see you succeed.