Are you on the road a lot? Do you know how to make travel time as productive as possible? While I usually try to go by train to leverage the time to work, quite often I have to choose between five hours on four different trains or three hours in the car. What is the better choice?
Going by car seems to be the better option, especially when starting early. So the challenge is, how do you make the time in the car the most productive? Well, applying business lessons to driving can be fun and productive.
Do you know one of the best business books called “Good to Great”? The authors define Greatness as financial performance several multiples better than the market average over a sustained period and compare eleven great companies with eleven comparison companies.
One of the underlying principles of great companies and great leaders is the hedgehog concept. It is about three overlapping circles of ‘What makes you money?’, ‘ What could you be best in the world at?’ and ‘What lights your fire?’ While most of the people are doing good in one or two circles, great entrepreneurs aim for the sweet spot of the three circles and nothing else.
So how would this apply to driving? Well, being on the road is the time between meeting great minds and working on exciting projects, which lights my fire and pays my rent. So the question is, how can I turn driving into something where I can be the best in the world at? Or as our ifridge Co-Founder, Stefanie puts it: ‘Choose your battles’.
As you can see on the picture, I started the battle of the most economic drive. Our company car has a great feature to show how many kilometres you save on one tank of gas. The picture says that the current benchmark is to save 322 km on a 655 km ride.
So what is the battle you choose in driving or in business? Feel free to reach out to us if you are looking for support to choose your battles. We will make sure that you take on the right ones.