It was all this talk about identity that made me think about our own identity at ifridge & Company. Since the very first day we have been growing - growing as individuals, growing as a company, and growing with our clients. And with this growth our identity has evolved into a clearer picture for not only us but for those that have been following us through this journey.
Of course as an organization we have a clear vision but it’s our identity that really expresses “who we are” and “what we do”. Our identity is defined by the context of our customers, partners and the team and is something we continue to shape together with you, our followers.
Let us know how you see our identity, give us this outside-in perspective and continue this great conversation started yesterday at the event.